Freetrade Review: A Challenger Stock Trading App Built For The Instagram Age

Founded back in 2015 by CEO Adam Dodds and funded largely through crowdfunding, Freetrade has launched its colorful stock trading smartphone app in Britain to let anyone buy and sell stocks and ETFs. While a traditional online stockbroker like Hargreaves Lansdown charges £11.95 ($15.49) for a one-off trade, Freetrade boasts zero-fee investing and takes no commission on “basic” buy and sell orders, or charges just £1 ($1.29) per trade for “instant” orders. In order to offer fee-free trading, Freetrade got an FCA licence and joined the London Stock Exchange in order to processes its own “basic” orders in bulk each day at 4pm.

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